How to make your website search engine friendly

Many Internet Marketing experts talk about making your website or blog search engine friendly. They write or have videos about algorithms, meta tags, keyword density and getting your site listed on the first page for your chosen keywords. 

If you are a complete newbie you should know that SEO is what most website developers stress. You will need meta tags, keywords,  keyword density, heading tags and adding your keywords throughout your website. And hopefully your website will get top rankings. Of course this is what all online marketers want including myself.

SEO works well but until recently I’ve been reading about something that will totally blow away about SEO. Many of you already know what it is but I will give you a layman’s term on how and what all the talk and writing is about.

It is called LSI or latent semantic indexing. If you Google LSI or latent semantic indexing you will get websites, forums and blogs that try to describe what this new way of pleasing the search engines is all about.  These websites do a poor job of trying to explain what it means or what it will do to your online internet marketing efforts.

This is what it all boils down to. If a person searches for say “dog training” you know the document you have found is about dog training. Humans can understand this but search engines will have a harder time trying to figure out if you are looking for how to train your dog  or free dog training books.  You will need to add other words that relate to”dog training” such as pet training, how to train canines etc…

With semantic indexing or analysis it can now figure out that you are now looking for “dog training” if the website or document you are reading is indeed about dog training.  This is pretty simple and basic and is the wave of the future.

What really matters is that you should now worry less about algorithms, keyword density and start developing, writing and blogging with your own natural ability.  Use other words that pertain to your posts, website or blog.  The search engines are now looking for that natural flow of writing and posting this is the way it should have been all along.

Google is already implemeting this new SEO into their algorithms other search engines will will follow soon.